How Communication Skills Shape Trust, Influence, and Results

If you ask Ron Foxcroft what separates great leaders from the rest, he’ll tell you it’s not just what you know, but how you communicate. Throughout his incredible career as an entrepreneur, sports official, and community leader, Ron has seen firsthand how strong communication skills can open doors, build trust, and drive results.

Ron’s journey didn’t start with natural confidence. In fact, he describes himself as a born introvert who once struggled to speak in front of more than two people. What changed everything for him was learning the value of preparation and the art of connecting with people. Whether he was leading a business, refereeing in front of thousands, or meeting the Queen, Ron made it a point to prepare thoroughly and communicate authentically.

One of Ron’s most important lessons is that business is all about people. Technology, systems, and products matter, but at the end of the day, it’s people communicating with people that drives success. Remembering names, understanding what matters to others, and listening well can turn a simple transaction into a lasting relationship. Ron shares stories of how remembering a detail about a customer’s coffee order or a teammate’s preferences can make all the difference.

Trust is built through clear, honest, and consistent communication. Ron’s teams and partners know they can rely on him because he communicates openly and keeps his promises. This kind of trust is the foundation for influence, whether you’re leading a company or negotiating a deal. People want to follow leaders who are genuine, prepared, and approachable.

Preparation is another key theme in Ron’s approach. He never walks into a meeting, presentation, or game without being ready. This not only boosts his confidence but also shows respect for others’ time and attention. Being prepared allows you to listen better, respond thoughtfully, and handle unexpected challenges with poise.

Ron also highlights the changing landscape of business communication. With more meetings happening online and teams working remotely, the ability to connect and communicate clearly is more important than ever. Body language, tone, and authenticity can be harder to read on a screen, so leaders need to be even more intentional about how they engage with others.

Finally, Ron points out that communication skills are in short supply, especially among young professionals entering the workforce. He encourages anyone looking for a lasting career to invest in developing these abilities. Whether in sales, trades, or leadership, the ability to influence, connect, and build trust will always be in demand.

In the end, communication isn’t just a soft skill - it’s a business advantage. It shapes how others see you, how teams function, and how opportunities unfold. Ron Foxcroft’s story is proof that with preparation, authenticity, and a focus on people, communication can be the key to lasting influence and real results.